targetting culture, marketting culture, operative cultural history

targetting culture,
marketing culture and,
operative cultural history.

eg: a one hit wonder - but check this

" song required, must be melodic, must be anthemic, must elevate crowd
based in english, easily translatable, cant be cheezy."

positioning

pre new year, post new year

more specifically

just prior to or post "auld langs syne"

as well as for the mainstream

also options for competition for "subsets" or "supersets" in society ,
for "movement identifyer or peg" in mainstream,
or rival for enclosed promotion within group.

though the two approaches could reveal vastly different results
are not necessarily, though can be, antagonistic.
as the two approaches can attempt to dominate or define same
conceptualisation of cultural space envisioned in the outline and purpose,
in this case of the song.
one might analogise this potential similarity of function to the degree of distance from which one obseves a problem - and whether one falls into/sees oneself/ a particular group/subset/brand[ including here a posited mainstream set] or whether one remains "uncommitted" enough to observe the multi-group/set phenomena
the multi phenomena can be analogised to reveal the purpose or "banker" of the situation : moths round a candle, or in a more scientific analogy : chelate set identifiers competing for equilibrium around a nucleate issue - the nucleate issue being fuelled and elevated by attention or focus - in this case cultural .

"subsets" here could indicate for example, political, social, music-type
"supersets" could indicate complexes of the "subsets".

it is worth considering long term and short term requirements wrt quality of song etc
and the benefit of delinking of song from christmas and focussing on the new year.

if one wanted to be really smart - one could aim to make song and performers - pallatable to the many different new years [ and celebrations thereof] throughout the world.

- realitystructure